Steel wheels make a comeback
Aluminum has had mixed success in infiltrating vehicle areas that have traditionally belonged to steel, but one component where it has become a clear winner is wheels. In 1980 steel was the material of choice for 90% of wheel production, but by 2003 aluminum had surged to 60% of production, leaving steel with less than half of the market it had once practically owned. What happened? The biggest factor was probably the rise in interest by consumers in upscale trim level packages that accompanied the economic bubble of the 1990s. Automakers found that adding styled aluminum wheels was an easy way to communicate that a vehicle was a cut above